We Build bold brands

Strategy-First Marketing, Public Relations and Brand Leadership

When your brand, message, and marketing are aligned, growth happens - on purpose.

We help businesses of all sizes clarify their message, connect with their audience, and grow with purpose. Whether you need ongoing senior-level marketing leadership or focused, high-impact projects, we provide the strategy, storytelling, and tools to take your brand to the next level.

Who we Help

Growth-minded business owners ready for clarity
Service-based businesses that need alignment and consistency
Community banks seeking strategic marketing
Companies ready to connect brand, message, and market

How We help

Brand Strategy & Positioning
Marketing Strategy & Planning
Public Relations & Visibility
Content & Digital Execution
Customer Experience Alignment

our approach

Before we build, we listen — really listen — to your story, successes, challenges, and vision. This intentional pause, guided by our core values, gives us the clarity to create strategies that move your brand forward with purpose and boldness.

By starting with understanding, we ensure your message resonates authentically and positions your brand to grow on purpose.

Discover how we help brands grow boldly through personalized marketing solutions.

We start with a deep dive. Through discovery calls, questionnaires, and brand audits, we get to know your business, your goals, and your pain points. We listen before we recommend — because your brand deserves more than a one-size-fits-all solution.
Once we understand your vision, we develop a bold strategy that aligns with your values, audience, and goals. We define your brand personality, key messaging and differentiators — so you can stand out for all the right reasons.
Whether it’s your visual identity, content, campaigns, or customer experience — we bring your bold brand to life with design that’s both beautiful and strategic. Every detail is intentional. Every element supports your goals.
We don’t just plan — we execute. You’ll receive actionable deliverables, clear timelines, and support along the way. From social media to event planning to lead generation, we help you show up boldly and consistently.
Brand-building doesn’t stop after launch. We offer continued support through consulting, fractional CMO services, and ongoing strategy sessions. As your bold brand grows, we help you evolve with purpose and confidence.

our services

Fractional CMO

Drive growth by aligning marketing strategy, teams, and execution—without the cost of a full-time CMO.

Branding

Clarify your brand story, visuals, voice, and positioning so you can connect deeply and stand out consistently.

PR + Event Management

Drive visibility with compelling stories and unforgettable experiences—from headline-making coverage to lasting impact.

Content + Digital + Storytelliing

Craft content and digital touchpoints that elevate your brand, tell your story, and move your audience to action.

Campaigns + Media

Launch purpose-driven campaigns with media strategies that stretch your budget and drive meaningful returns.

Experience + Culture

Align internal culture with external brand promises—so your people live it out, boldly.

What people are saying

"Working with BrandWorks Marketing Lab has been nothing short of transformational for our brand. Their attention to detail is exceptional, every recommendation is backed by thoughtful insight, and they have the boldness to guide our brand into new territory without compromising our values. Their analysis not only highlighted opportunities but reframed challenges in ways that made growth feel achievable."
Dr. Steve Hudgins, Licensed Couselor, Author, and Family Advocate
“I can’t say enough good things about Annette. Starting a small business is overwhelming, but she’s been thoughtful, communicative, and so good at helping me understand the parts of marketing that felt confusing. I was nervous about trusting someone outside my circle to properly capture what I'm trying to create, but she completely earned it—she shows up (literally, in person!), she listens, asks good questions, and she does the work, and the results have been great!”
Jessica McConnell, Ember & Root Learning Enrichment Community
“Annette is a gem. I can't recommend her highly enough! She guided me through brand marketing with care and expertise, helping me create a professional brand that is deeply authentic. Now, my website proudly showcases my business with heart and clarity.”
Elena Simmons, Radiant Elements Medical Spa
Annette really took the time to understand me, my product, and my customers. After filling out her customer questionnaire, she took my rambling answers and a variety of fragmented documents I shared with her, and crafted it all into a well thought out, easy to follow brand guide for my business. She is amazing!
Renee Bordovsky, Puzzling Presents
“I reached out to Annette and she immediately contacted me. It was not through AI. It was her personally. We had a great first meeting and I knew that she could do what I wanted.She went above and beyond. I have recommended her to several of my colleagues.”
Ryan Chronister, River Valley Navigators
"I met with Annette to discuss marketing strategies for my photography business and realized that taking great photos is only part of the job. Annette was incredibly knowledgeable and helpful, guiding me to find my voice and tell my story. She provided powerful, actionable advice on how to move forward. I highly recommend working with her for all your marketing needs!"
Trevel Young Photography
"We chose Brandworks Marketing Lab to design our logo. Annette went beyond and helped us define our brand. She took time to understand our mission and vision, guided us to build meaningful community connections, and gave us a brand our customers instantly recognize, love, and one that feels as authentic as our barbecue."
James Abbey, Faithful Fire BBQ